Media Kit

News for Chinese Media Kit

Your gateway to the San Francisco Bay Area Chinese community.

Mission Statement

News for Chinese was founded in 2008. We are the largest multimedia news outlet providing local news in the Chinese Language. We reach a loyal audience across the web, social media, print, daily radio broadcast and a daily TV broadcast. News for Chinese’s mission is to provide local news that is vital to the daily life of the San Francisco Bay Area Chinese-speaking residents, thus closing the information gap between Chinese and mainstream communities.

Audience Profiles

62%

Female

38%

Male

95%

College Graduates

120K+

Average Yearly Income

60,000

Pageviews Per Month

120,000

Monthly Print Readership

15,000

Newsletter Subscribers

50,000

Daily Radio Broadcast Listenership

6,000

Facebook Followers
(official plus editor’s account)

Ad TypeDimensionsFile/Creative TypeRate
Front Page Large Head Banner970 pix x
120 pix
GIF/JPEG $1,800 /month
Front Page News Up Section600 pix x 120pix GIF/JPEG $720
/month
Front Page Right Vertical Banner 230 pix x
420 pix
GIF/JPEG $1,200
/month
Front Page Large Bottom Banner 970pix x
120 pix
GIF/JPEG $1,200
/month
Press Release 500 words with 1 phototext / doc. file
photo /JPEG
$150
/each
Medium Weekly Newsletter Banner
(with 15,000 email address)
600 pix x
120 pix
GIF/JPEG $400
/month
Large Weekly Newsletter Banner (with 15,000 email addresses)600 pix x
300 pix
GIF/JPEG$600
/each
Ad TypeDimensionsFile/Creative TypeRate per Edition
1/16 page4.8″x1.5″pdf, jpg$181/each ad
1/8 page4.8’x3.2″
2.3’x6.7″
pdf, jpg$348/each ad
1/4 page9.7″x3.2″
4.8″x6.7″
pdf, jpg$671/each ad
1/3 page9.7″x4.5″pdf, jpg$792/each ad
1/2 page9.7″x6.7″
4.8″x13.5″
pdf, jpg$1,125/each ad
Full page9.7″x13.5″pdf, jpg$2,050/each ad

North Bay Edition: Serving San Francisco and San Mateo Counties

South Bay Edition: Serving Santa Clara County

East Bay Edition: Serving Alameda and Contra Costa Counties

Select each additional edition will add 50% of the rates above.

Ad TypeDimensionsFile/Creative TypeRate per Edition
1/4 page9.7″x2.7″pdf, jpg$939/each ad
1/3 page9.7″x3.25″pdf, jpg$1,108/each ad
1/2 page9.7″x5.4″pdf, jpg$1,575/each ad
Front up right2.75″x2″pdf, jpg$132/each ad

North Bay Edition: Serving San Francisco and San Mateo Counties

South Bay Edition: Serving Santa Clara County

East Bay Edition: Serving Alameda and Contra Costa Counties

Select each additional edition will add 50% of the rates above.

TypeLengthRate
Commercial15 seconds$60
Commercial30 seconds$96
Commercial60 seconds$145
Commercial90 seconds$180
Program Sponsor27 minute interview$1,900
Informercial9 minute interview$900

Spots production fee waived with $1,000 minimum purchase.

Small Local Business Package

If you are a mom and pop community business or a nonprofit organization, contact us for a special rate package.

Still have questions? We can help.

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