{"id":90903,"date":"2014-10-29T11:12:08","date_gmt":"2014-10-29T18:12:08","guid":{"rendered":"http:\/\/old.newsforchinese.com\/v3\/?p=90903"},"modified":"2014-10-29T11:14:11","modified_gmt":"2014-10-29T18:14:11","slug":"%e8%81%96%e8%aa%95%e7%af%8010%e6%9c%88%e4%be%86%e8%87%a8%ef%bc%9f22%e7%be%8e%e5%9c%8b%e4%ba%ba%e5%b7%b2%e9%96%8b%e5%a7%8b%e8%b3%bc%e7%89%a9","status":"publish","type":"post","link":"https:\/\/newsforchinese.com\/v3\/2014\/10\/29\/%e8%81%96%e8%aa%95%e7%af%8010%e6%9c%88%e4%be%86%e8%87%a8%ef%bc%9f22%e7%be%8e%e5%9c%8b%e4%ba%ba%e5%b7%b2%e9%96%8b%e5%a7%8b%e8%b3%bc%e7%89%a9\/","title":{"rendered":"\u8056\u8a95\u7bc010\u6708\u4f86\u81e8\uff1f22%\u7f8e\u570b\u4eba\u5df2\u958b\u59cb\u8cfc\u7269"},"content":{"rendered":"<p>\u4eca\u5e74\u5c0d\u7f8e\u570b\u96f6\u552e\u696d\u4f86\u8aaa\u662f\u76f8\u7576\u8271\u82e6\u7684\u4e00\u5e74\uff08<a href=\"http:\/\/www.nielsen.com\/us\/en\/insights\/news\/2014\/winning-in-us-retail-when-flat-is-the-new-norm.html\">tough year for U.S. retailers<\/a>\uff09\u3002\u56e0\u70ba\u85aa\u8cc7\u6210\u9577\u9072\u6eef\uff0c\u5e02\u5834\u72c0\u6cc1\u52d5\u76ea\u4e0d\u5b9a\uff0c\u6d88\u8cbb\u8005\u8cfc\u7269\u7684\u8173\u6b65\u4e5f\u5c31\u66f4\u7336\u8c6b\u4e0d\u6c7a\u3002<!--more-->\u5118\u7ba1\u5982\u6b64\uff0c\u5728\u8056\u8a95\u65b0\u5e74\u8cfc\u7269\u5b63\u5373\u5c07\u4f86\u81e8\u4e4b\u6642\uff0c\u4e5f\u51fa\u73fe\u4e00\u4e9b\u4ee4\u4eba\u632f\u596e\u7684\u6d88\u606f\uff1a\u6d88\u8cbb\u8005\u4fe1\u5fc3\u589e\u5f37\u3001\u6cb9\u50f9\u4e0b\u8dcc\u3001\u5c31\u696d\u7387\u4e0a\u5347\u90fd\u662f\u523a\u6fc0\u6d88\u8cbb\u7684\u91cd\u8981\u6307\u6a19\uff0c\u800c\u5e36\u982d\u6d88\u8cbb\u7684\u91cd\u4efb\uff0c\u66f4\u5c07\u843d\u5728\u591a\u5143\u6587\u5316\u6d88\u8cbb\u8005\u548c\u5927\u5bb6\u5ead\u8eab\u4e0a\u3002<\/p>\n<p><strong>2014\u8056\u8a95\u8cfc\u7269\u5b63\u80cc\u5f8c\u7684\u7d93\u6fdf\u56e0\u7d20<\/strong><\/p>\n<p>\u5118\u7ba12014\u5df2\u7d93\u9032\u5165\u7b2c4\u500b\u5b63\u5ea6\uff0c\u96f6\u552e\u696d\u4f9d\u7136\u4f4e\u8ff7\u4e0d\u632f\uff0c\u8f03\u53bb\u5e74\u540c\u6642\u671f\u66f4\u70ba\u9072\u7de9\u3002\u96d6\u7136\u7f8e\u570b\u6d88\u8cbb\u8005\u4fe1\u5fc3\u6709\u4e0a\u63da\u8da8\u52e2\uff0c\u4f46\u662f\u8a31\u591a\u4eba\u4ecd\u7136\u5fc3\u5b58\u7591\u616e\uff0c\u89ba\u5f97\u4e0d\u666f\u6c23\u5c1a\u672a\u7d50\u675f\u3002\u9019\u7a2e\u9072\u7591\u7684\u5fc3\u614b\u52a0\u4e0a\u80a1\u5e02\u8e1f\u8e95\u4e0d\u524d\uff0c\u96e3\u514d\u7d66\u4eba\u5728\u8cfc\u7269\u5b63\u7bc0\u8cfc\u8cb7\u529b\u4e0d\u632f\u7684\u611f\u89ba\u3002\u7136\u800c\u7531\u65bc\u5c31\u696d\u7387\u589e\u52a0\uff0c\u623f\u5730\u7522\u56de\u6eab\uff0c\u6cb9\u50f9\u4e0b\u8dcc\u548c\u504f\u4f4e\u7684\u901a\u8ca8\u81a8\u8139\u7387\uff0c\u9810\u671f\u672a\u4f86\u6578\u9031\u96f6\u552e\u696d\u7e3e\u61c9\u6703\u9010\u6f38\u4e0a\u5347\u3002<\/p>\n<p><strong>\u90a3\u4e9b\u4eba\u5df2\u7d93\u9081\u958b\u8cfc\u7269\u7684\u8173\u6b65\uff1f<\/strong><\/p>\n<p>\u6574\u9ad4\u800c\u8a00\uff0c\u5c3c\u723e\u68ee\u9810\u6e2c\u4eca\u5e74\u7f8e\u570b\u4eba\u8056\u8a95\u8cfc\u7269\u5b63\u7684\u6d88\u8cbb\u984d\u61c9\u6bd4\u53bb\u5e74\u6210\u9577\u7d042%\uff0c\u800c\u4e14\u670922%\u7684\u7f8e\u570b\u4eba\u5df2\u7d93\u5f9e\u8003\u616e\u4f73\u7bc0\u8cfc\u7269\u9032\u5c55\u5230\u771f\u7684\u958b\u59cb\u8cfc\u7269\u3002\u5982\u679c\u4ee5\u6027\u5225\u5340\u5206\uff0c\u5973\u6027\u6d88\u8cbb\u8005\u66f4\u662f\u9059\u9059\u9818\u5148\u3002\u4e8b\u5be6\u4e0a27%\u7684\u5973\u6027\u6d88\u8cbb\u8005\u548c12%\u7684\u7537\u6027\u6d88\u8cbb\u8005\u8868\u793a\u4ed6\u5011\u5df2\u7d93\u958b\u59cb\u8056\u8a95\u8cfc\u7269\u3002\u96d6\u7136\u4e0d\u5206\u7537\u5973\u90fd\u6709\u8a31\u591a\u4eba\u8868\u793a\u76ee\u524d\u4ecd\u5728\u89c0\u671b\uff0c10%\u7684\u5973\u6027\u548c18%\u7684\u7537\u6027\u8868\u793a\u4ed6\u5011\u4eca\u5e74\u6839\u672c\u4e0d\u6253\u7b97\u8cfc\u7269\u3002<\/p>\n<p>\u6210\u54e1\u5e74\u7d00\u8f03\u8f15\u7684\u5bb6\u5ead\u4e5f\u662f\u4eca\u5e74\u8f03\u65e9\u958b\u59cb\u8cfc\u7269\u7684\u5bb6\u5ead\u3002\u5728\u5df2\u7d93\u958b\u59cb\u8cfc\u7269\u768422%\u5bb6\u5ead\u4e2d\uff0c30%\u6709\u81f3\u5c115\u540d\u6210\u54e1\uff0c32%\u6709\u5e74\u7d00\u4e0d\u6eff12\u6b72\u7684\u5b69\u5b50\u3002\u53ea\u67091\u540d\u6210\u54e1\u7684\u5bb6\u5ead\u548c\u6c92\u6709\u5b69\u5b50\u7684\u5bb6\u5ead\u6240\u4f54\u6bd4\u4f8b\u90fd\u4e0d\u523020%\u3002<\/p>\n<p><strong>\u591a\u5143\u6587\u5316\u5bb6\u5ead\u662f\u6d88\u8cbb\u589e\u52a0\u7684\u5e36\u982d\u8005<\/strong><\/p>\n<p>\u96d6\u7136\u5c3c\u723e\u68ee\u9810\u671f\u4eca\u5e74\u7684\u96f6\u552e\u55ae\u4f4d\u92b7\u552e\u5dee\u5f37\u4eba\u610f\uff08-0.3%\uff09\uff0c\u4f46\u7e3d\u6d88\u8cbb\u91d1\u984d\u61c9\u6210\u9577\u7d041.8%\u3002\u5728\u5206\u6790\u6d88\u8cbb\u6210\u9577\u7684\u4e3b\u8981\u539f\u56e0\u6642\uff0c\u767c\u73fe\u591a\u5143\u6587\u5316\u5bb6\u5ead\u662f\u91cd\u8981\u56e0\u7d20\uff0c\u56e0\u70ba\u8a31\u591a\u591a\u5143\u6587\u5316\u6d88\u8cbb\u8005\u8868\u793a\u6253\u7b97\u589e\u52a0\u7db2\u8def\u8cfc\u7269\u548c\u5982\u73a9\u5177\u548c\u96fb\u5b50\u7522\u54c1\u7b49\u7279\u5b9a\u975e\u7db2\u8def\u8cfc\u7269\u9014\u5f91\u7684\u652f\u51fa\u3002\u6574\u9ad4\u800c\u8a00\uff0c10%\u6d88\u8cbb\u8005\u6253\u7b97\u589e\u52a0\u4eca\u5e74\u7684\u63a1\u8cfc\u652f\u51fa\uff0c\u5728\u9810\u671f\u589e\u52a0\u7684\u984d\u5916\u6d88\u8cbb\u4e2d\uff0c\u591a\u5143\u6587\u5316\u5bb6\u5ead\u5c31\u4f54\u4e8643%\uff1a17%\u975e\u88d4\uff1b13%\u4e9e\u88d4\uff1b13%\u897f\u8a9e\u88d4\u3002\u800c\u8868\u793a\u6253\u7b97\u6e1b\u5c11\u63a1\u8cfc\u652f\u51fa\u7684\u4eba\u6578\u4e5f\u6bd4\u53bb\u5e74\u4f4e\uff08\u53bb\u5e74\u768423%\u76f8\u8f03\u65bc\u4eca\u5e74\u768421%\uff09\u3002<\/p>\n<p><strong>\u5f9e\u73fe\u5728\u8d77\u5230\u8cfc\u7269\u5b63\u7d50\u675f\u6642\u6b62\uff0c\u6d88\u8cbb\u8005\u6253\u7b97\u82b1\u591a\u5c11\u9322\uff1f<\/strong><\/p>\n<p>\u5927\u90e8\u5206\u5bb6\u5ead\uff0832%\uff09\u9810\u8a08\u5c07\u652f\u51fa$250\u5230$500\uff0c\u6536\u5165\u4e0d\u52305\u842c\u7f8e\u5143\u548c\u8d85\u904e5\u842c\u7f8e\u5143\u5bb6\u5ead\u7684\u652f\u51fa\u91d1\u984d\u76f8\u4eff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class=\"gsp_post_data\" \r\n\t            data-post_type=\"post\" \r\n\t            data-cat=\"biz\" \r\n\t            data-modified=\"120\"\r\n\t            data-created=\"1414581128\"\r\n\t            data-title=\"\u8056\u8a95\u7bc010\u6708\u4f86\u81e8\uff1f22%\u7f8e\u570b\u4eba\u5df2\u958b\u59cb\u8cfc\u7269\" \r\n\t            data-home=\"https:\/\/newsforchinese.com\/v3\"><\/div>","protected":false},"excerpt":{"rendered":"<p>\u4eca\u5e74\u5c0d\u7f8e\u570b\u96f6\u552e\u696d\u4f86\u8aaa\u662f\u76f8\u7576\u8271\u82e6\u7684\u4e00\u5e74\uff08tough year for U.S. retailers\uff09\u3002\u56e0\u70ba\u85aa\u8cc7\u6210\u9577\u9072\u6eef\uff0c\u5e02\u5834\u72c0\u6cc1\u52d5\u76ea\u4e0d\u5b9a\uff0c\u6d88\u8cbb\u8005\u8cfc\u7269\u7684\u8173\u6b65\u4e5f\u5c31\u66f4\u7336\u8c6b\u4e0d\u6c7a\u3002<\/p>\n","protected":false},"author":1,"featured_media":90904,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"episode_type":"","audio_file":"","podmotor_file_id":"","podmotor_episode_id":"","cover_image":"","cover_image_id":"","duration":"","filesize":"","filesize_raw":"","date_recorded":"","explicit":"","block":"","_jetpack_newsletter_access":"","_jetpack_dont_email_post_to_subs":false,"_jetpack_newsletter_tier_id":0,"_jetpack_memberships_contains_paywalled_content":false,"_jetpack_memberships_contains_paid_content":false,"footnotes":"","jetpack_publicize_message":"","jetpack_publicize_feature_enabled":true,"jetpack_social_post_already_shared":true,"jetpack_social_options":{"image_generator_settings":{"template":"highway","default_image_id":0,"font":"","enabled":false},"version":2},"_wpas_customize_per_network":false,"jetpack_post_was_ever_published":false},"categories":[13],"tags":[],"series":[],"class_list":["post-90903","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-biz"],"aioseo_notices":[],"featured_image_urls":{"thumbnail":"https:\/\/newsforchinese.com\/v3\/wp-content\/uploads\/2014\/10\/nelson-150x150.jpg","medium":"https:\/\/newsforchinese.com\/v3\/wp-content\/uploads\/2014\/10\/nelson-300x200.jpg","single_img":"https:\/\/newsforchinese.com\/v3\/wp-content\/uploads\/2014\/10\/nelson-150x150.jpg"},"appp_media":null,"episode_featured_image":"https:\/\/newsforchinese.com\/v3\/wp-content\/uploads\/2014\/10\/nelson.jpg","episode_player_image":"https:\/\/newsforchinese.com\/v3\/wp-content\/uploads\/2022\/11\/avatars-DFF30y5My1u3eZvX-2nXMSw-original.jpg","download_link":"","player_link":"","audio_player":false,"episode_data":{"playerMode":"dark","subscribeUrls":[],"rssFeedUrl":"https:\/\/newsforchinese.com\/v3\/feed\/podcast\/%e8%80%81%e4%b8%ad%e5%bb%a3%e6%92%ad%e9%9b%bb%e5%8f%b0","embedCode":"<blockquote 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This file is auto-generated *\/\n!function(d,l){\"use strict\";l.querySelector&&d.addEventListener&&\"undefined\"!=typeof URL&&(d.wp=d.wp||{},d.wp.receiveEmbedMessage||(d.wp.receiveEmbedMessage=function(e){var t=e.data;if((t||t.secret||t.message||t.value)&&!\/[^a-zA-Z0-9]\/.test(t.secret)){for(var s,r,n,a=l.querySelectorAll('iframe[data-secret=\"'+t.secret+'\"]'),o=l.querySelectorAll('blockquote[data-secret=\"'+t.secret+'\"]'),c=new RegExp(\"^https?:$\",\"i\"),i=0;i<o.length;i++)o[i].style.display=\"none\";for(i=0;i<a.length;i++)s=a[i],e.source===s.contentWindow&&(s.removeAttribute(\"style\"),\"height\"===t.message?(1e3<(r=parseInt(t.value,10))?r=1e3:~~r<200&&(r=200),s.height=r):\"link\"===t.message&&(r=new URL(s.getAttribute(\"src\")),n=new URL(t.value),c.test(n.protocol))&&n.host===r.host&&l.activeElement===s&&(d.top.location.href=t.value))}},d.addEventListener(\"message\",d.wp.receiveEmbedMessage,!1),l.addEventListener(\"DOMContentLoaded\",function(){for(var 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2016","format":false,"excerpt":"\u5230\u76ee\u524d\u70ba\u6b62\uff0c\u7db2\u4e0a\u96f6\u552e\u4e3b\u5c0e\u5047\u65e5\u96f6\u552e\u5b63\u3002 \u96d6\u7136\u6574\u9ad4\u8861\u91cf\u9019\u500b\u5047\u65e5\u5b63\u6210\u529f\u8207\u5426\u9084\u70ba\u6642\u904e\u65e9\uff0c\u4f46\u7814\u7a76\u986f\u793a\u96fb\u5b50\u5546\u52d9\u8207\u5be6\u9ad4\u5e97\u92b7\u552e\u5c0d\u6bd4\u8868\u73fe\u51fa\u5f37\u52c1\u52e2\u982d\u3002 \u6839\u64da\u7db2\u8def\u96f6\u552e\u7814\u7a76\u516c\u53f8Adobe Digital Insights\uff0c\u6d88\u8cbb\u8005\u5728\u611f\u6069\u7bc0\u5f8c\u7684\u9031\u4e00-\u4e5f\u5c31\u662f\u6240\u8b02\u7684Cyber Monday-\u82b1\u4e8634.5\u5104\u5143\u7528\u65bc\u7db2\u4e0a\u4ea4\u6613\u3002 \u9019\u4e00\u92b7\u552e\u6578\u64da\u6a19\u8a8c\u8457\u6709\u53f2\u4ee5\u4f86\u55ae\u65e5\u7db2\u4e0a\u92b7\u552e\u91d1\u984d\u6700\u9ad8\u4e00\u5929\u7684\u8a95\u751f\uff0c\u9019\u5929\u7684\u92b7\u552e\u984d\u8d85\u904e\u4e86\u300c\u9ed1\u9031\u4e94\u300d\u768433.4\u5104\u5143\uff0c\u6bd4\u53bb\u5e74\u540c\u4e00\u6578\u64da\u589e\u957710%\u3002\u5728\u5f9e\u611f\u6069\u7bc0\u5230\u96a8\u5f8c\u9031\u65e5\u9019\u6bb5\u6642\u9593\u5167\uff0c\u5168\u7f8e\u7db2\u4e0a\u96f6\u552e\u92b7\u552e\u7e3d\u984d\u70ba93.6\u5104\u5143\uff0c\u6bd4\u53bb\u5e74\u540c\u671f\u589e\u9577\u8d85\u904e16%\u3002 \u9019\u4e9b\u6578\u64da\u986f\u793a\u5f9e\u5be6\u9ad4\u5e97\u8cfc\u7269\u5411\u96fb\u5b50\u5546\u52d9\u7684\u8f49\u8b8a\uff0c\u8d8a\u4f86\u8d8a\u591a\u7684\u6d88\u8cbb\u8005\u8f49\u5411\u7db2\u8def\u7814\u7a76\u7522\u54c1\u548c\u5c0b\u627e\u6700\u4f73\u4ea4\u6613\u3002 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2018","format":false,"excerpt":"\u5403\u5269\u4e0b\u7684\u706b\u96de\u525b\u525b\u88ab\u653e\u9032Tupperware\uff0c\u5047\u65e5\u8cfc\u7269\u5b63\u7bc0\u4fbf\u5df2\u7d93\u5168\u9762\u5c55\u958b\u3002 \u4f46\u662f\u73fe\u5728\uff0c\u6d41\u884c\u7684\u8cfc\u7269\u65e5Black Friday\u4e0d\u5f97\u4e0d\u548c\u5b83\u7684\u65b0\u5925\u4f34Small Business Saturday\u5206\u4eab\u805a\u5149\u71c8\u3002\u4eca\u5e74\uff0c\u9019\u500b\u9f13\u52f5\u6d88\u8cbb\u8005\u5728\u7368\u7acb\u5546\u5e97\u8cfc\u7269\u4ee5\u652f\u6301\u5c0f\u5e97\u4e3b\u7684\u8cfc\u7269\u65e5\u843d\u572811\u670824\u65e5\u9019\u4e00\u5929\u3002 \u4e0b\u9762\u8b93\u6211\u5011\u901a\u904e\u6578\u5b57\u77ad\u89e3\u4e00\u4e0bSmall Business Saturday\u3002 6700\u842c\u4eba\uff1a\u9810\u671f\u8cfc\u7269\u4eba\u6578 \u6839\u64da\u4e16\u754c\u6700\u5927\u96f6\u552e\u884c\u696d\u5354\u6703National Retail Federation(\u5168\u7f8e\u96f6\u552e\u806f\u5408\u6703)\u548c\u6d88\u8cbb\u8cc7\u6599\u516c\u53f8Prosper 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Saturday\u3002\u64daAmerican Express\uff0c2011\u5e74\uff0c\u806f\u90a6\u53c3\u8b70\u9662\u4e00\u81f4\u901a\u904e\u4e00\u9805\u652f\u6301Small Business Saturday\u7684\u6c7a\u8b70\u3002 \u64daAmerican Express\uff0c\u81ea\u9019\u4e00\u5e02\u5834\u884c\u92b7\u904b\u52d5\u958b\u59cb\u4ee5\u4f86\uff0c\u5728\u516b\u500b\u5e74\u5ea6Small Business Saturday\uff0c\u9867\u5ba2\u5728\u7368\u7acb\u5546\u5e97\u548c\u9910\u9928\u82b1\u8cbb\u5408\u8a08850\u5104\u5143\u3002 \u5168\u7f8e\u5c0f\u4f01\u696d\uff1a3020\u842c\u5bb6 American Express Shop Small\u7db2\u7ad9\u8aaa\uff1a\u300c\u5c0f\u5546\u5bb6\u901a\u5e38\u662f\u7368\u7acb\u64c1\u6709\u7684\uff0c\u53ef\u4ee5\u4ee5\u5404\u7a2e\u5f62\u5f0f\u5b58\u5728\uff0c\u5305\u62ec\u4f46\u4e0d\u9650\u65bc\u8857\u89d2\u5546\u5e97\u3001\u7db2\u4e0a\u7cbe\u54c1\u5e97\u7b49\u3002\u5b83\u5011\u53ef\u4ee5\u7d66\u793e\u5340\u5e36\u4f86\u529b\u91cf\uff0c\u5275\u9020\u5145\u6eff\u6d3b\u529b\u3001\u591a\u6a23\u5316\u7684\u793e\u5340\u3002\u300d 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